Growth Marketer

Growth Marketer

The company knows it is leaving revenue on the table in a channel it barely works today. You are the one person who builds the engine that captures it, from the paid click to the cold email that follows.

Remote · Latin America · $3,000-$4,200 USD/month · Full-time · Independent Contractor · Overlap with US Central business hours

Why this role exists

Our client is an established US company building a dedicated growth engine to open a channel or segment it underserves today. Paid campaigns, cold email and CRM follow-up run in pieces, and nobody owns them together. This is a builder role, not maintenance: you diagnose what is not working, bring a plan and implement it yourself.

What you'll own

• Paid acquisition end to end in Google Ads or Meta Ads: spend, bidding, targeting and messaging, managed to ROAS and CAC
• Cold email infrastructure: domains, deliverability, sequences, copy and list building, scaled with AI tools
• CRM workflows that move leads through the pipeline, with closed-deal data fed back into targeting
• Campaign launches done cleanly and without hand holding
• Weekly reporting on spend, CPL, CAC, ROAS and meetings booked
• Documentation of every campaign and process, so results are repeatable and not tribal knowledge

Why this is interesting

• You build the channel, you do not babysit it. How growth runs here is what you design
• Direct line to leadership in a small team with no layers
• Paid and outbound in one seat, so you see the full path from click to closed deal

What we're looking for

• 4+ years in growth, performance or outbound marketing
• Expert in Google Ads or Meta Ads, with real budgets managed and results you can show: the CAC, ROAS or CPL you personally moved, and how
• Hands-on cold email. You have built or rescued an outbound system and know deliverability inside out, with tools such as Instantly, Smartlead, Apollo or Clay
• You already use AI tools such as Claude, ChatGPT or n8n to work faster on copy, lists and setup
• You think like an owner. Given a problem, you come back with a diagnosis and a plan, not a request for instructions
• English C1/C2, written and spoken

Bonus

• In-house experience at e-commerce or tech companies
• Both Google Ads and Meta Ads
• HubSpot or a similar CRM
• Seasonal or calendar-driven buying patterns
• High-intent, narrow keyword strategies
• Small, nimble teams with direct access to leadership

What success looks like

First 90 days

The core paid channel is restructured and tracked end to end, the cold email system sends at healthy volume without deliverability problems, and leadership gets a weekly view of spend, pipeline and cost per meeting.

Ongoing

Growth runs as a system, not a series of one-off pushes. Every campaign is documented, CAC trends down, and closed-deal data keeps sharpening who you target.

Why Puente

Puente connects experienced Latin American professionals with growing US companies. We do not operate as a generic job board: we selectively match candidates with active roles and guide them through the hiring process.

3% acceptance rate · 2,873+ professionals placed · 97% retention beyond 12 months · 18 countries · 100% remote

Hiring process

• Apply, including a short skills assessment
• Puente screening: a WhatsApp intro, then a recruiter interview
• Client interview with the hiring manager
• Background check and offer

Apply now

The application includes a short written assessment, around 20 minutes. Submit your resume in PDF and complete it in one sitting.