GTM Engineer

GTM Engineer

Every outbound campaign starts with a brief and an ICP. You turn them into accurate, highly targeted prospect lists and campaign-ready data.

Remote · Latin America · $2,000-$3,000 USD/month · Full-time · Independent Contractor

Why this role exists

Our client runs outbound campaigns across a portfolio of clients. They need someone to turn campaign briefs and ICP requirements into accurate lists and campaign-ready data. You work closely with the Client Delivery team to build audiences, enrich and clean data, research accounts and contacts, upload campaigns, and make sure each campaign meets the quality bar before launch.

What you'll own

• Targeted account and contact lists built from detailed client ICPs and campaign briefs
• Targeting requirements translated into clear data filters and list-building logic
• Account and contact research to validate ICP fit
• Lead enrichment with company, contact and campaign data, using Clay, LinkedIn Sales Navigator and other GTM and data platforms
• Segmentation by industry, company size, revenue, geography, seniority, job function and technology
• Customer lookalike audiences and TAMs
• Clean, deduplicated and standardized prospect data
• QA before launch: company fit, titles, seniority, geography, exclusions and missing data
• Client and campaign exclusion lists that prevent incorrect outreach
• Campaign uploads into outbound platforms, with lists, fields, sequences and settings set up correctly
• Pre-launch QA, so every campaign is ready to go live
• Troubleshooting of data, upload and targeting issues
• Revisions with Client Delivery based on client feedback
• Many list requests, uploads and launch deadlines at the same time

Why this is interesting

• You work across many client campaigns, each with its own ICP
• You learn the reasoning behind an ICP, not only the filters
• You become the execution partner that moves campaigns from brief to launch

What we're looking for

• Highly detail oriented
• Comfortable working with GTM and data tools, including Clay and LinkedIn Sales Navigator
• Able to move quickly across multiple client campaigns
• English C1, written and spoken

Bonus

• Experience at an outbound or lead generation agency with multiple clients
• Experience building TAMs or lookalike audiences

What success looks like

First 90 days

You consistently deliver accurate, campaign-ready lists and correctly configured campaign uploads on time, with minimal revisions.

Ongoing

You understand the reasoning behind an ICP rather than simply applying filters. You can tell when a company or contact matches the data criteria but is not a good prospect. You are a reliable execution partner to the Client Delivery team, moving campaigns from brief to list build, QA, upload and launch quickly, with quality and efficiency.

Why Puente

Puente connects experienced Latin American professionals with growing US companies. We do not operate as a generic job board: we selectively match candidates with active roles and guide them through the hiring process.

3% acceptance rate · 2,873+ professionals placed · 97% retention beyond 12 months · 18 countries · 100% remote

Hiring process

• Apply, including a short skills assessment
• Puente screening: a WhatsApp intro, then a recruiter interview
• Client interview with the hiring manager
• Background check and offer

Apply now

The application includes a short written assessment, around 20 minutes. Submit your resume in PDF and complete it in one sitting.